About Initial

Initial Incentives is one of the largest providers of branded promotional and retail merchandise. We offer our clients a wide range of services including: Branded Merchandise, Premium Promotions, On Pack Promotions/GWP’s and Digital Loyalty Solutions.

We believe in constant innovation adding new products, brands and services to our portfolio and on to our clients.

Critical to our original vision for the company was a belief that in order to offer incredible value, we must provide incredible service – and service is all about people. We strive to create an environment where people are valued and respected. After all, associates who are passionate about their work are naturally inclined to share that enthusiasm with everyone they encounter.

In essence, we believe in “The Golden Rule” – treat people as you want to be treated. This philosophy is evident in everything we do.